Company Information

Lead Auctioneer and Owner Nellie Beland, CAI/CES/CAGA, is an active member of the National Auctioneer's Association (NAA), Michigan State Auctioneer's Association (MSAA) and the Wisconsin Auctioneer's Association (WAA), where she has served several terms as a director and officer including the office of President in 2008. Beland is an approved instructor of the Wisconsin Auction Institute (WAI), teaching continuing education classes in Selling Real Estate at Auction for the Non-Broker.

Beland holds degrees and certificates from the Missouri Auction School in Kansas City, MO, Indiana University in Bloomington, Indiana (CAI), Certified Appraiser's Guild of America in Dallas, Texas (CAGA), an associate's degree in Supervisory Management from Northeast Wisconsin Technical College, and a Certified Estate Specialist (CES) designation from the Auction Marketing Institute (AMI). The company celebrated their 19th year in 2013, and is a strong advocate of promoting professionalism in the auction industry.

Superior Auction & Appraisal has been especially successful in selling quality antiques and estates, prime real estate, coins, vintage and estate jewelry, antique toys and model trains, retail operations, restaurant equipment, and other commercial equipment in the State of Wisconsin and the Upper Peninsula of Michigan. Satisfied clients include banking institutions, attorneys, municipalities, the US Marshal's Service and private individuals. An extensive list of references and testimonials is available upon request.

Superior Auction & Appraisal LLC is well known for incorporating the "Fun Element" of auctions, which is conducive to a successful event for both the Sellers and the Buyers.

The auction company is fully computerized, and offers both "Live" and "Internet" auctions to maximize exposure for their client's merchandise. Their staff includes over 20 part-time and full-time associates with a large variety of experience and expertise in several areas.